Case Keskisuomalainen

Update of foundations improved service – and increased the customer’s expertise

Case Keskisuomalainen

Update of foundations improved service – and increased the customer’s expertise

Mediahouse Keskisuomalainen has grown rapidly through acquisitions. The price of growth has been overlapping systems in the group: four online publishing systems, five application platforms, and seven delivery system databases. When the group reformed its digital offering, it often had to make the same change more than once, for different systems.

So, it came as no surprise that Keskisuomalainen started a project to unify its online environment in early 2019. The goal was to create a common digital basis for the group’s 70 or so magazines, making development work fast and flexible.

“At the beginning of the project, we considered who would make a suitable sparring partner and help us with the overall solution in general. Who would create a framework for the project with us and check whether we are heading in the right direction?” explains Jutta Iistamo-Javanainen, technical project manager at Keskisuomalainen.

The company selected Gofore, which had made a good impression as an industry specialist in previous invitations to tender. Gofore consulted Keskisuomalainen on the general architecture, cloud services, and login solutions. It was in the last of these that Gofore played the biggest – and most concrete – role.
“In addition to designing the login solution, the Gofore team participated in its hands-on implementation,” says Iistamo-Javanainen.

Sharing expertise is the key

“Collaboration with an external partner provides an accelerated kick-off in developing the customer’s staff competencies. A partner’s support and competence enable effective access, even to unfamiliar areas,” comments Jaakko Salonen, Software Architect at Gofore.

Iistamo-Javanainen points out that the professionals at Keskisuomalainen did, in fact, gain expertise during the project. Generous sharing of skills is helping the customer to react to changes in the operating environment with growing agility.

“Gofore’s specialists shared their expertise openly, rather than just designing and implementing the solution in some hideaway,” describes Iistamo-Javanainen. She states that collaboration with the Gofore team has gone smoothly and effortlessly at all levels.

“Communication has been effective with both the sales team and developers. We have been able to discuss all kinds of matters frankly, with a low threshold. It’s been particularly pleasing to be completely free of aggressive, forced sales. Gofore trusts in its expertise and gives the customer time to decide whether it will make a suitable partner.”

A unified cloud platform guarantees a better customer experience

The introduction of a new, unified solution has continued in phases since the spring. Magazines in four of the group’s five operating areas use the same platform. The fifth operating area will implement the solution at the beginning of next year.

The Group’s services are now running in the same Amazon cloud service and operating faster than before. Publishing stories is even easier and the new platform enables the presentation of surprisingly diverse content.
Collaboration with Keskisuomalainen reflects Gofore’s brand promise about building a more ethical digital world.
“A local media company can make the voices of small-town citizens audible among those of global online giants, which creates a more even digital playing field,” comments Salonen.

Project highlights

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Better service and customer experience

Content production for faster online services is now easier and more versatile.
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Development of customer’s competence

Open sharing of expertise and sparring help to develop business operations.
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Uniform foundations and taking account of the overall solution

Development of our customer's online services became faster and simpler. We defined the project’s framework together with the customer.

"Gofore’s specialists shared their expertise openly, rather than just designing and implementing the solution in some hideaway"

Jutta Iistamo-Javanainen

Technical project manager

Keskisuomalainen

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Jussi Puustinen

Cloud & Continuous Services