Hiab aims to improve the customer experience throughout the entire life cycle of its load handling equipment. High-quality digital services have become increasingly important, and Hiab wants to utilise these services to stand out from the competition and maintain its position as the industry leader.
“We are constantly thinking of ways to utilise digital services to serve our customers better and support them more proactively. Ideally, our customers will be more satisfied and committed, which will increase our turnover, strengthen our competitiveness and positively impact our future equipment sales”, says Maria Lindroos, Vice President, Product Management and Digital Services at Hiab.
However, companies should not take the digital leap alone. Hiab believes that the leap should be taken with an experienced and diverse partner who can help expand their digital portfolio and provide expertise in the latest technologies while also improving the capabilities of Hiab’s own team.