Human Centricity
Products are designed and used by people.
The benefits of your renewal effort are capitalised only when people in various roles adopt the new mindset. The increasing complexity of modern intelligent machines requires new ways of working and thinking. This concerns not only people in management, R&D, and production, but also the end-customers.
Business-wise
Understand the entire lifecycle of your machine from the 1st idea to its life as part of your customers’ business.
The transformation from traditional product development to digitalised machine lifecycle needs to be planned and led carefully to minimise business risks and to maximise the positive impact of faster development cycles and reduced time to market costs – and ultimately on future business performance.
Ethically balanced
Ensure ethical and environmentally responsible decision-making throughout the entire lifecycle of your machine.
Recognise the diverse needs of machine users and the impacts on our environment, and take appropriate actions beforehand than too late.
Tech-savvy
Technologies and systems act as enablers in your renewal.
Replacing the separate R&D and combining work in a form of a digital twin disrupts the way of designing, maintaining and recycling machines. With the help of model-based design and testing, it is possible to connect product management and engineering disciplines for achieving best results.